What value can we offer you? How can we help?

We offer unparalleled value to sellers in the Edmonton real estate market through our comprehensive suite of services and deep understanding of local market dynamics. Our approach is tailored to highlight the unique features of your property and strategically position it to attract the right buyers. We utilize a combination of cutting-edge marketing techniques, including professional photography, virtual tours, and targeted online advertising, to ensure your property gets maximum exposure. Our team is adept at crafting compelling property descriptions that resonate with potential buyers, showcasing not just a house but a lifestyle. We also provide expert advice on staging your home to enhance its appeal and potentially increase its value. Additionally, our extensive network and strong presence in the Edmonton market mean your property reaches a wide audience, including those who may not be actively searching but could be enticed by the right opportunity.

Beyond marketing your property, we at MattFerguson.ca are committed to guiding you through the entire selling process with ease and transparency. From pricing your property competitively to negotiating offers and navigating the closing process, our experienced team is there to advise you every step of the way. We understand that selling a home can be both an emotional and complex endeavor, so we emphasize clear communication and personalized service. Our goal is to make your selling experience as stress-free and successful as possible. With our expert knowledge of the Edmonton market, commitment to client service, and robust marketing strategies, MattFerguson.ca is equipped to help you achieve the best possible outcome in your real estate transaction.

Seller Resources

Thinking About Selling? Watch This.
Are you thinking about selling? If so, the video resources below cover many of the common questions that most people have during the home selling journey.
Thinking About Remodeling? Here’s some tips.
If you’ve made the decision to remodel your home before selling it, you should do some research to find the right contracting company.
Digital Photography - Good Photos Sell Homes
When selling your home, it’s important to upload high-quality images that really show it off to potential buyers.
How to Recognize a Qualified Buyer
When you’re selling your home, it’s exciting to get an offer! But unless your potential buyer has the resources to qualify for a mortgage, you might not really have a sale.
Questions to Ask Yourself When Considering Selling
If you’re thinking about selling your home and moving to a new location but you aren’t entirely sure about the idea, here are some helpful questions to ask when making up your mind.
Tips to Make the Sale Process Faster
If you’re thinking about listing your home on the market, here are some tips to make the sale process faster and easier long term.
Home Showing Checklist
If you’re selling your home and are getting ready for a home showing, here are some tips that will increase your chances of success.
How To Add Curb Appeal
Want to add some curb appeal to your home before listing it on the market? Here are some tips that will help!
How To Attract More Buyers
Attracting buyers to your home on the market is an important task in order to have it sell quickly. Here are some tips on how to convince buyers to make an offer on your home!
What to Know About the Appraisal Process
After accepting a contract for the sale of your home, the buyer’s lender will send an appraiser to make sure the purchase price is in line with the property’s value.
You Have A Buyer, Now What?
After you receive an offer on your home, the negotiation and contract process will begin. There are many things to consider in order to keep the deal together!
Is the Buyer Pre-Approved, or Not?
When selling a home, it’s important to understand the different types of loan approvals that you will come across.
A Different Marketing Approach! The Secret Behind Successful Campaigns
Are you curious about how successful marketing campaigns work? Then this video is for you! In it, we'll be discussing the secrets behind successful marketing campaigns, and how you can apply these same techniques to sell your home in Edmonton. If you're looking to sell your home in Edmonton, then this video is for you! We'll be discussing the basics of marketing a home, from research to planning to execution. We'll also cover some tips for getting the most out of your Facebook ads and real estate listings.
Do you currently have your home listed for-sale-by-owner? Or maybe you are thinking about listing your home privately.
Did you list your home with a real estate agent and it didn’t result in a successful sale? The good news is that it doesn’t have to be the outcome.
Market Watch | Calgary
The real estate market is hot. Prices are up by 2-5%. If you are thinking about selling your home then now is a really good time.
Don't make these two mistakes when you sell your home | Maximize Property Appeal & Marketing
Discover the secrets to successful property marketing and staging in this latest episode from Move Faster! We dive deep into proven strategies that can significantly enhance property appeal and accelerate sales. ?? Key Highlights: - Top marketing techniques for real estate - Innovative staging tips to attract buyers - Real-life examples of successful property transformations ?? Useful Links: - Visit our website: https://www.movefaster.ca/ - Follow us on Instagram: https://www.instagram.com/mattferguson__

Frequently Asked Questions

1: How does MattFerguson.ca uniquely position my property in the Edmonton market?

  • MattFerguson.ca employs a tailored approach to each property, utilizing professional photography, virtual tours, and targeted online marketing to showcase your home's unique features. Our team understands the Edmonton market's nuances and strategically positions your property to attract the right buyers, emphasizing its distinct attributes and potential lifestyle.

2: What marketing strategies does MattFerguson.ca use to sell my property?

  • We use a combination of advanced digital marketing strategies, including SEO-optimized listings, social media advertising, email marketing campaigns, and listings on top real estate platforms. Additionally, we leverage traditional marketing techniques such as open houses, signage, and networking within our extensive buyer and realtor contacts.

3: Can MattFerguson.ca assist me in determining the right listing price for my home?

  • Yes, our team conducts a thorough market analysis to help determine the most competitive and fair listing price for your home. We consider recent sales of comparable properties, current market trends, and the unique aspects of your home to ensure the price aligns with both market value and your selling goals.

4: How does MattFerguson.ca support me through the selling process?

  • We provide end-to-end support throughout the selling process, from initial listing and marketing to negotiating offers and closing the sale. Our team offers expert advice on every aspect, including staging your home, handling inquiries and showings, and navigating legal and procedural requirements.

5: What makes MattFerguson.ca's approach to client service stand out in Edmonton's real estate market?

  • At MattFerguson.ca, we prioritize personalized service and clear communication. We understand that selling a home is a significant decision, so we ensure you are informed and comfortable at every stage. Our team is dedicated to understanding your specific needs and goals, providing tailored advice and strategies to ensure a successful and satisfactory selling experience.


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